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Tianya International Fashion Co., Ltd. was founded in 1997 and has since been committed to sustainable development and market growth. Over the years, the company has made significant progress in international trade, with its products now available in Hong Kong, Macau, Southeast Asia, Europe, and the United States. The company is dedicated to creating a vibrant atmosphere for women's fashion, leveraging its strong foundation built over decades. To support long-term brand development, Tianya established a dedicated R&D center, enhancing its production capabilities and expanding its market presence.
In 2009, the company launched the "Beng Man" brand, which gained popularity in South Korea as a unique and stylish online women’s fashion label. Born in 2007, the brand was inspired by the Korean market and developed its own distinct style known as “Wanhan.†As the Korean fashion trend continues to grow in China, "Beng Man" is set to enter the domestic market, offering women the latest in Korean fashion and showcasing its unique character and elegance.
The company's business philosophy centers on design as the core of fashion, quality service as the foundation, and a sales-driven management approach. Its vision is to become the most influential and responsive women's brand in China. With a pioneering spirit, it emphasizes continuous innovation and dedication to becoming a leader in the fashion industry.
Tianya's management philosophy focuses on harmonious human resources, attention to detail, and integrity in execution, aiming for win-win success. The product concept highlights quality as the soul of the company, while staying ahead of trends and attracting customers. The enterprise's core principle is to prioritize quality and place the customer at the center of all operations.