"Double Star Celebrity" shoes brand new brand to try scenic marketing

"Double Star Celebrity" shoes service Yangzhou logistics platform to accelerate the pace of the construction of chain stores in the Yangzhou area to speed up the construction of scenic chain stores, with the help of the shooting of the scenic TV drama, not only enhance the popularity of the double star, but also brought real benefits.

Starting in May 2009, the China TV Drama Production Center filmed the TV series "Aquila," starring Li Yapeng. This drama tells the story of the relentless struggle between the national interest and the Japanese in the era of the Republic of China. The play was shot in the famous Phoenix Island Scenic Area in Yangzhou. Double Star celebrity shoes service Yangzhou logistics platform leadership to capture this opportunity in a timely manner, make a decisive decision to open shoes store in the Phoenix Island Scenic Area, use of scenic spots, television drama shooting stars. Since its opening, the store has attracted many tourists and TV drama photographers to visit, double-star travel shoes, hiking shoes, outdoor sportswear and other products are hot sales, greatly improving the popularity of the double star celebrity brand.

At the same time, Binxing celebrities based on the scenic area actively participate in public welfare activities to expand brand awareness. With the shooting of the TV drama "Aquila", the Binary Celebrity Shoes Stores timely contacted the Scenic Area Management Committee and jointly held the "Travel Phoenix Island Double Star Shopping Ticket" activity, which enabled the two parties to achieve a win-win situation, especially for some actors who wear them. The pair of stars shoes walked into the film crew to further promote the double star celebrity. Since the television drama was established, the famous star of the two stars has gained great popularity in the local area. The bus company has also moved the 10-way bus stop from 300 meters to the front of the Double Star Celebrity Store, becoming a truly “double-star station”. The store coordinated the urban management, and timely supported the “Double Star Celebrity” advertising umbrella in the bus stop sign to protect the passengers from wind and rain. In order to create better benefits, store employees receive each customer with more enthusiasm and service, using customer satisfaction as a working criterion. When the weather is hot, they provide customers with mineral water free of charge. When the winter is cold, they serve a cup of hot water for the customer. It was praised by customers and became a model service shop for scenic area integrity.