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Shenzhen Moma Garments Co., Ltd. is a dynamic and innovative apparel company that combines modern management practices with creative fashion design, development, production, sales, and customer service. In 2006, the company officially brought in the renowned Spanish fashion brand “SIEGO†(known as “Xicang†in Chinese). Through close collaboration with the Spanish design team and the introduction of advanced international brand management strategies, SIEGO has successfully integrated global fashion trends with contemporary style elements, creating a unique fashion identity that resonates with modern women.
Over the past five years, the company has grown rapidly, establishing itself as a well-known medium-sized enterprise in China. Today, SIEGO operates more than 200 retail counters and exclusive stores across mainland China through a combination of self-operated outlets and franchise models. This strong distribution network has helped the brand gain widespread recognition and popularity among fashion-conscious consumers.
The core philosophy of the company is: “Fashion makes women more beautiful.†This vision guides the brand’s approach to women’s fashion, emphasizing individuality, confidence, and elegance. As a result, the SIEGO brand has quickly become a leading name in the domestic fashion market, shaping the way women dress and express themselves.
**Brand Introduction**
The SIEGO brand originates from Spain, where its name “Xicang†reflects the idea of following one's true self and embracing personal expression. Introduced to mainland China by Shenzhen Moma Garments in 2006, SIEGO draws inspiration from the country’s rich cultural heritage—its modern and retro architecture, the passionate Flamenco music, majestic cathedrals, and sunny beaches. These elements shape the brand’s aesthetic, blending romance, strength, and timeless beauty into every piece of clothing.