Innovative cooperation adds extra points to “Fashion Keqiao”

Under great efforts to build "fashion keqiao" in the background, fashion has become a major breakthrough in Keqiao textile industry to upgrade. How to hold hands with fashion and make the traditional textile industry renewed is particularly urgent. At the site of the 2017 Keqiao Spring Textile Expo, the reporter talked about Wu Xuekai, the winner of the China Fashion Design “Golden Top Award”, and invited the highest award winner in the Chinese fashion design industry to take the Kekeqiao textile industry.

Wu Xuekai said that the development of the Internet era, the advancement of science and technology, artificial intelligence, intelligent manufacturing , and the technological revolution have brought about changes in consumption patterns and changes in consumer groups. Correspondingly, the design, production, marketing and service models of the company will also change together. In the past, enterprises were designing, producing, marketing, and servicing separately. What needs to be considered in the future is how to integrate resources, establish resource-based enterprises or platforms, build eco-industrial industries, truly integrate resources, improve the benefits of innovation, and make innovations The cost is reduced, and the profit of the company is improved.

For the Keqiao textile industry, Wu Xuekai said that he is no stranger. "I will have three to four times a year to buy fabric Keqiao, Keqiao fabric business change is very large, before we put the needs of both designers and fabric suppliers in the negotiations. Designers want to provide what fabric business fabric. "Xuekai said," after years of development, Keqiao textile industry self-innovation and self-development capacity is growing, gradually and international trends practice. "this shows that the transition Keqiao textile industry has a huge fashion potential.

The transformation of Keqiao textile industry is not only potential but also has a foundation. Wu Xuekai said that in today's big business environment, fast fashion brands and independent designer brands are developing rapidly, which requires fabric suppliers to have a strong supply chain, especially in small batches. And this is not difficult for Keqiao fabrics. “A few days ago, I made a very small printing list in a fabric company in Keqiao. After the bottom cloth was selected, the fabric was directly released within 3 days. The speed is very fast!” Wu Xuekai said with a smile.

In the future, how can we promote synergy between upstream and downstream enterprises in the industry through various forms of cooperation to create an eco-type industry? Wu Xuekai said that in addition to the traditional exhibition mode, the close-range small-scale precision docking session during the current Keqiao Textile Expo is also a very good choice. “The matchmaking meeting does not necessarily need to be held during the exhibition. Because for brands and apparel companies, the demand is always available. This form of precision docking allows brands and suppliers to have a deeper understanding between In the later cooperation process, we can avoid conceptual misunderstanding and reduce waste of resources.” Wu Xuekai explained. Of course, in the new business context, the model of cooperation is diverse, but innovation is a must. "Because the rules of the game have changed!"